Monthly Archives: February 2004

A Very Good Thing

Thursday, February 26, 2004 – In almost every issue of ADWEEK, I come across an article or two that’s particularly relevant to my career. Sure, the magazine doesn’t feature as much local news as it used to


Tuesday, February 24, 2004 — In the last 24 hours, we sent my press release out to nearly 200 clients, prospects, industry colleagues, friends and members of the media, announcing to this pond in which Yellowfin swims

Long Walk, Long Pier

Friday, February 20, 2004 — At lunch, I took a long walk around the Boston Design Center, the building in which Yellowfin is located. Wow! Like clockwork, one monstrously large plane after another flies directly overheard, jet

My Alter Ego

Thursday, February 19, 2004 — I realized today just how entrepreneurial an environment it is here at Yellowfin, which is a reflection of — and credit to — my boss, David, who is the president and CEO

A Beautiful Day

Tuesday, February 17, 2004 — Today was my first day on the job as Senior Creative Director of Yellowfin Direct Marketing. And it couldn’t have gone better. It really was, like the U2 song that I woke