Monthly Archives: July 2004

Live Strong for Lance

Tuesday, July 27, 2004 – Lance Armstrong‘s resounding, record-setting sixth Tour de France victory a few days ago was yet another demonstration of this man’s fortitude and resolve.  I

Viral Marketing Gone Good

Wednesday, July 21, 2004 – Chances are you’ve already seen the Flash parody of the Woody Guthrie folk song, “This Land Is Your Land,” that’s been racing its way across

Marketing Miscellany

Wednesday, July 14, 2004 – Say cell phones, and my first thought is Nextel — probably because I’m hooked on a clever, little walkie-talkie feature called Direct Connect. But now I

12 Ways You Can Be a Direct Marketing Hero

Thursday, July 8, 2004 – Continuing a longstanding agency tradition, Yellowfin Direct Marketing is just days away from the release of our new fiscal