A New Marketing Commentator

Written by copywriter, creative director and social media consultant, Bob Cargill, A New Marketing Commentator is an eclectic series of insightful, candid commentaries on the trends, developments, topics and issues that are on the minds of marketers today.

The Word of Mouth Marketing Association Talks Up Its New Site

December 9th, 2005

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Practicing what it preaches, The Word of Mouth Marketing Association (WOMMA) recently spread the word that it’s launched the very first Web site devoted to teaching marketers how to use ethical word of mouth marketing techniques.
Entitled Word of Mouth Basic Training (WOMBAT), the site features original content in a new blog, podcast series [...]

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