3/31/2006

Ted Demopoulos (public speaker, consultant, blogger and co-author – with Shel Holtz – of the book, “Blogging for Business” ), guest posting on Business BlogWire, writes about the four types of business blogs…


1) Internal blogs: Internal blogs are used for internal company or project communications, and are not available on the Internet.

2) Problogs: I call blogs started primarily to make money, for example through advertising and affiliate programs, problogs.

3) Company Blogs: These are blogs started to help support an existing company or product.

4) Independent professional blogs: These are similar to company blogs, but are written – and owned – by individuals.

About the latter type, Ted cites two examples of independent professional blogs, Steve Rubel’s Micro Persuasion and my blog, A New Marketing Commentator. And I must say that I’m flattered just to be mentioned in the article, never mind in the same sentence with one of the most illustrious among us here in the blogosphere.

Tags:

1 Comment »
  1. Thanks for the mention. Ted knows his stuff. I’m reading through his “Blogging for Business” book and it’s highly useful. Congrats on getting spoken of in the same breath as those big players :)

    Comment by Easton Ellsworth — 4/1/2006 @ 3:55 am

RSS feed for comments on this post. TrackBack URI

Leave a comment

You must be logged in to post a comment.


divider

Written by creative director, copywriter and communications strategist, Bob Cargill, A New Marketing Commentator is an eclectic series of insightful, candid commentaries on direct marketing and advertising trends, developments, topics and issues.