Boston Sunday Globe: “Blogs ‘Essential’ to a Good Career

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Going a long way towards validating all the time more and more ambitious professionals are spending in the blogosphere, the most recent edition of the Boston Sunday Globe lists eight reasons blogging helps your career.

“Blogging is good for your career. A well-executed blog sets you apart as an expert in your field,” writes Penelope Trunk in a front page, above-the-fold article in the BostonWorks section of the newspaper.

According to Trunk, one of the reasons blogging helps your career is that it “creates a network…”


A blogger puts himself out in the world as someone who is interesting and engaging – just the type of person everyone wants to meet.

To read this article (Blogs ‘Essential’ to a Good Career” by Penelope Trunk in the April 16 edition of the Boston Sunday Globe) in its entirety (including all eight reasons blogging helps your career), click here.

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