Monthly Archives: April 2010

My Upcoming Presentations on Social Media for NEDMA

          It’s that time of year again. The New England Direct Marketing Association’s annual conference is just around the corner — May 12 and 13 at the LaCava Center at Bentley College in

How My Dad Taught Me to Run

My dad joined me recently at one of the places — Upper Union Street in Franklin, Massachusetts, the town in which I grew up — where he taught me, my brother and sister to run more than four decades ago.

10 Ways to Succeed in Social Media, Part Ten

10. Don’t take yourself too seriously. Your success in social media may be dependent in large measure on what you have to share with others, but how you come across – your online persona – is also