Monthly Archives: March 2012

Hashtags in Advertising and Marketing

This post was initially published on BostInno on March 21, 2012. To read the original post there, click here.  Advertising and marketing pros know how important it is to engage their constituents and entice them to take action. One way or

Confessions of an Aspiring Social Media Superhero, Part Two

This is second and final installment of “Confessions of an Aspiring Social Media Superhero.” Part One of my Q & A with Joe Kyle was published on this blog yesterday… I met Joe Kyle for the first time in September

Confessions of an Aspiring Social Media Superhero, Part One

Rare is the day that I’m not approached by friends, colleagues or even complete strangers with questions about social media. Joe Kyle was the latter. Introduced to me last September by a mutual friend, Joe was between jobs and determined