People “do stupid things” and “don’t always use common sense,” according to two different ads – for Vonage and UnitedHealthcare respectively – that appeared in the latest edition (March 11-13, 2005) of USA WEEKEND, the Sunday newspaper magazine supplement.
If I hadn’t laughed out loud when I first saw these ads, I might have been insulted.
Coincidentally, [...]
Believe it or not, the Boston Celtics are looking more and more like a team that will not only make the NBA playoffs this year, but one that could legitimately contend for the Eastern Conference championship.
Of course, much of such new found optimism is a credit to three-time All-Star Antoine Walker, who recently returned to [...]
Kudos to JWT for re-launching itself just a couple of days ago as a “billion-dollar startup” – it won’t happen overnight, but you can count on a powerful and positive ripple effect throughout the advertising industry.
This was no cheesy publicity stunt, after all. This was the largest advertising agency in the United States proudly – [...]
If you don’t wear one yourself, chances are someone you know wears one of the Lance Armstrong Foundation’s yellow LIVESTRONG wristbands – after all, 33 million of them have already been distributed by this nonprofit organization dedicated to cancer prevention and survivorship.
But yellow isn’t the only color people – on behalf of their favorite charities [...]
In the January/February 2005 issue of FundRaising Success magazine, Tim Burgess’ column (”Because It Matters”) explores “The Fundraising Landscape, Circa 2005,” pointing out that “the smartest fundraisers are paying attention to what promises to be next in breakthrough fundraising trends, strategies and tactics that will revolutionize the way funds are raised in the years ahead.”
“So [...]
Ten weeks from today, I’ll be running the Boston Marathon for the seventh time in my life, the fourth time for charity. This year, I’ll be running it for Children’s Hospital Boston.
Children’s Hospital Boston is a 325-bed comprehensive center for pediatric health care. As the largest pediatric medical center in the United States, Children’s offers [...]
After running for the Dana-Farber Marathon Challenge team in 1996, it wasn’t until 2002 that I legged out the 26 miles and 385 yards between Hopkinton and Boston again for charity, only this time it was for a different charitable organization, The Home for Little Wanderers.
Founded in 1799, The Home is a nationally renowned, private, [...]
I may have clocked my best time ever for this race the first time I ran it – as a “bandit” – in 1981 (3:34:24), but the best experiences I have had in Boston have been when I have run the marathon for charity.
Indeed, for those who are running it for a charitable organization, this [...]
Everyone has heard of the Boston Marathon. It’s the mother of all road races, the most celebrated of them all. Held each year on Patriot’s Day, a holiday recognized only in Massachusetts and Maine, its legendary course stretches a long, laborious 26 miles and 385 yards, country point to city point, from the sleepy, little [...]
