Category Archives: Business

Robert Solomon’s Book, The Art of Client Service

Are you a good listener? Do you listen more than you talk? Do you give those on the other side of the table the attention they deserve? It is so important to listen to others in both

Are you a trust agent?

Thanks, as always, to my ridiculously awesome – and VERY patient – wife, Barbara, for recording this video. It’s all about the importance of trust agents in business, especially in social media and marketing. It’s my takeaway

10 Ways Public Speakers Should Use Social Media

Send to Kindle If you’re giving a presentation and your audience members are looking down at their electronic devices, not up at you, don’t be annoyed, be pleased. As someone who speaks often at industry conferences and

10 Boston Hotels Crushing It On Social Media

It may be all the rage, but for a variety of reasons, not every business is cut out for social media. Some will never understand it. Others think it’s a waste of time and money. And finally,

10 Boston Restaurants Crushing it on Twitter

It’s one thing to be able to serve great food. It’s quite another to be able to show off those dishes in words and pictures on Twitter so well that your followers like your tweets almost as

The Importance of Trust Among Colleagues

I’ve read a lot of Patrick Lencioni‘s books on leadership and business management. They are all ridiculously awesome and incredibly insightful. “The Five Dysfunctions of a Team” is one of his best books, if you ask me.

The Quality of Empathy in a Leader

Empathy. It’s a quality possessed by many great leaders. It’s a quality to admire. Those who are empathetic are able to understand others. Apparently Theo Epstein has a great deal of empathy. That’s one thing I learned

How to Use Instagram Stories for Brand Storytelling

Now that social media is such a mainstay in business, those of us in the advertising, marketing and PR industries are realizing just how much time and talent it takes to succeed on these digital communication channels.

Five Great Storytellers on Social Media

What would we do without social media? Seriously, do you know how little trust consumers have these days in advertising, marketing and PR? Not to be the bearer of bad news, but people really don’t believe many