Category Archives: Client Service
Blog Post on Video: Who Moved My Customers?
September 16, 2009 
Bob Cargill 
Send to Kindle To say that marketing has changed in the last few years would be to put it quite mildly. Marketing has been rocked,
A New Marketing Commentator Goes on Hiatus
Send to KindleAfter more than 26 months and 62,000 words, I’ve decided to give this blog a rest. It may not be the end for A
Why Johnny Can’t Brand: “Action is Branding”
Send to Kindle “Too many folks think “branding” is what airlines do when they repaint the planes every few years, or what banks do when
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Advertising, Branding, Client Service, Copywriting, Direct Marketing, Fundraising, Marketing
Advertising, Branding, Client Service, Copywriting, Direct Marketing, Fundraising, Marketing Using Direct Mail to Land a New Job
Send to KindleIf you’ve ever been between jobs, you know how much of a challenge it is to stand out in a crowd of those
A Career Imperative at the Crossroads of Change
Send to KindleIf you know of an organization that’s looking for an experienced direct marketer and enthusiastic, entrepreneurial creative director, copywriter, blogger and public speaker,
Newport’s John Pannell: “Ask for a Test Package, Not a Proposal”
Send to KindleIn the November/December 2005 issue of NEDMA News, John Pannell, Founder and President of Newport Creative Communications (which, in
The Art of Client Service
Send to KindleIf it wasn’t for a pair of brown leather cowboy boots, my career in direct marketing may have taken a different turn a long time ago.
Posted in: Client Service
Client Service 
