Category Archives: Copywriting
Do You Guarantee Your Performance on the Job?
December 26, 2012 
Bob Cargill 
Send to KindleWhat’s not to like about a guarantee? Anyone in marketing knows how good a guarantee can be for business. A strong guarantee goes
Posted in: 
Business, Copywriting, Direct Marketing, Marketing, Social Media 
Tags: Careers, Guarantee, Infographic Resume, Job Search, Jobs, Satisfaction Guarantee
Business, Copywriting, Direct Marketing, Marketing, Social Media Tags: Careers, Guarantee, Infographic Resume, Job Search, Jobs, Satisfaction Guarantee Presentation: 10 Ways to Succeed as a Copywriter
Send to Kindle 10 Ways to Succeed as a Copywriter from Bob Cargill My first job out of graduate school many years ago was as
Posted in: Advertising, Blogging, Branding, Business, Copywriting, Direct Marketing, Marketing, Social Media Tags: Advertising, Copywriter, Copywriting, Direct Marketing, Marketing, Social Media, Write, Writer, Writing
Advertising, Blogging, Branding, Business, Copywriting, Direct Marketing, Marketing, Social Media Tags: Advertising, Copywriter, Copywriting, Direct Marketing, Marketing, Social Media, Write, Writer, Writing My Blog Post on Video Series: 10 Ways to Succeed as a Copywriter
Send to KindleIf you’re a content creator like me, someone who goes to great lengths to share your own knowledge
Posted in: Advertising, Blogging, Branding, Business, Copywriting, Direct Marketing, Fundraising, Marketing, Public Relations, Social Media, Twitter, YouTube Tags: Copywriting, Direct Marketing, Marketing, Social Media, Writing
Advertising, Blogging, Branding, Business, Copywriting, Direct Marketing, Fundraising, Marketing, Public Relations, Social Media, Twitter, YouTube Tags: Copywriting, Direct Marketing, Marketing, Social Media, Writing The 10 Qualities of the Professional Freelancer
Send to KindleFor about seven years in the 1990s, I was self-employed, doing my thing as a freelance copywriter and creative director for my own small
Posted in: Advertising, Copywriting, Direct Marketing, Marketing Tags: Copywriter, Copywriting, Freelancer, Freelancing, Writer, Writing
Advertising, Copywriting, Direct Marketing, Marketing Tags: Copywriter, Copywriting, Freelancer, Freelancing, Writer, Writing My 218th Blog Post
Send to KindleSince my first post on February 17, 2004, I’ve written more than 91,000 words on A New Marketing Commentator, but these are going to be some of
Posted in: Blogging, Copywriting, Direct Marketing, Facebook, Fundraising, LinkedIn, Marketing, Public Relations, Social Media, Twitter
Blogging, Copywriting, Direct Marketing, Facebook, Fundraising, LinkedIn, Marketing, Public Relations, Social Media, Twitter 10 Ways to Succeed as a Copywriter, Parts 1-10
Send to KindleIf you’ve been reading this blog for the last few months, you know I’ve been writing a series of posts on copywriting.
Posted in: Advertising, Blogging, Branding, Cause-Related Marketing, Copywriting, Direct Marketing, Facebook, Fundraising, Marketing, Public Relations, Social Media, Twitter Tags: Copywriting
Advertising, Blogging, Branding, Cause-Related Marketing, Copywriting, Direct Marketing, Facebook, Fundraising, Marketing, Public Relations, Social Media, Twitter Tags: Copywriting 10 Ways to Succeed as a Copywriter, Part 10
Send to Kindle10. Use social media. A copywriter’s job is to use the written word to promote something or someone using a variety of media, anything
Posted in: Advertising, Blogging, Branding, Copywriting, Direct Marketing, Marketing, Public Relations, Social Media Tags: Copywriting
Advertising, Blogging, Branding, Copywriting, Direct Marketing, Marketing, Public Relations, Social Media Tags: Copywriting 10 Ways to Succeed as a Copywriter, Part Nine
Send to Kindle9. Sweat the small stuff. It’s one thing to be a creative genius, to be that extra special someone in the room who
Posted in: Advertising, Blogging, Branding, Copywriting, Direct Marketing, Fundraising, Public Relations, Social Media Tags: Copywriting
Advertising, Blogging, Branding, Copywriting, Direct Marketing, Fundraising, Public Relations, Social Media Tags: Copywriting 10 Ways to Succeed as a Copywriter, Part Eight
Send to Kindle8. Be a team player. Most copywriters are accustomed to working alone, sequestered away from the rest of the team, doors closed,
Posted in: Advertising, Blogging, Branding, Cause-Related Marketing, Copywriting, Direct Marketing, Fundraising, Marketing, Public Relations, Social Media Tags: Copywriting
Advertising, Blogging, Branding, Cause-Related Marketing, Copywriting, Direct Marketing, Fundraising, Marketing, Public Relations, Social Media Tags: Copywriting 
