When I was asked to host a Tweetup at the New England Direct Marketing Association’s annual holiday party last month at Tavern in the Square in Porter Square (Cambridge, MA), I knew right away who I wanted to have on the program.
For entertainment, I turned to Victoria Smith, a very talented singer and songwriter, who put on [...]
Bob Cargill Blogging, Business, Direct Marketing, Facebook, Marketing, Public Relations, Social Media, Twitter Jeff Esposito, Victoria Smith
Since I included a list of 50 reasons why people don’t use social media in my most recent post, I thought it only made sense to follow up with a similar list, only this time focusing on the opposing point of view, the reasons why people do use social media.
Sure, as I wrote in that [...]
Bob Cargill Blogging, Facebook, LinkedIn, Social Media, Twitter, YouTube Social Media
With more than 800 million users of Facebook, over 120 million people on LinkedIn and more than 200 million accounts on Twitter, you might say the tipping point’s been reached as far as social media usage goes.
Yet despite such a large critical mass using these social media properties, there are still plenty of skeptics, detractors and [...]
Bob Cargill Blogging, Facebook, LinkedIn, Social Media, Twitter, YouTube Social Media
This post was initially published on BostInnovation on September 14, 2011. To read the original post there, click here.
There’s a palpable camaraderie among most people who use social media, a strong sense that we’re all in this together and out for the same things — new friendships, opportunities and experiences.
Unfailingly, we jump onto Twitter, Facebook, [...]
Bob Cargill Blogging, Business, Facebook, LinkedIn, Marketing, Social Media, Twitter Networking, Tweetup
I’ve created a lot of lists on Twitter, including one for copywriters, another one for New England social media professionals and even one that I call All Star Bloggers. But out of all of these lists, the one that’s been on my mind lately is the list which includes the people and companies (38 and counting) I’ve found on Twitter [...]
Bob Cargill Business, Facebook, LinkedIn, Marketing, Social Media, Twitter Social Media, Sudbury, Tweetup
Don’t tell me social media isn’t personal.
Sure, it’s not the same thing as actually sitting down and talking to someone in person, face-to-face. But it’s often the next best thing. And in some cases, it’s the only thing.
Using Facebook, Twitter, YouTube and the like is a great way to connect with people who otherwise might [...]
Bob Cargill Blogging, Facebook, Social Media, Twitter, YouTube Facebook, running, Social Media
Even though Twitter recently celebrated its fifth birthday and there are now some 200 million users of this micro-blogging site, there’s still plenty of skepticism among marketers regarding its viability as a sales channel.
I understand. After all, those who are most successful on Twitter are those who are listening intently, sharing great content and engaging with [...]
Bob Cargill Facebook, Marketing, Social Media, Twitter Facebook, Twitter
The older you are, the more accustomed you are to satisfying your need for news, entertainment and conversation via newspapers, magazines, books, television, radio and good, old-fashioned face-to-face interaction with others.
Imagine. Many of us even grew up looking forward to reading the mail at the end of the day.
But that was then. This is now. [...]
Bob Cargill Facebook, Social Media, Twitter Facebook, Social Media, Sudbury, Twitter
Since my first post on February 17, 2004, I’ve written more than 91,000 words on A New Marketing Commentator, but these are going to be some of my last words here for a while. Yes, it’s time to give this blog a rest – again. I’m sure I’ll be back soon, but I’ve decided it’s time for another break [...]
Bob Cargill Blogging, Copywriting, Direct Marketing, Facebook, Fundraising, LinkedIn, Marketing, Public Relations, Social Media, Twitter
