Category Archives: Twitter

Twitter Guide to Newspapers, Magazines, TV and Radio Stations in the Boston Area

Send to Kindle Okay, native Bostonians — and those of you, like me, who are truly, madly, deeply in love with this wicked cool city — step right up. This guide’s for you. Of course, you don’t

The Buzz on Twitter about the 2014 Boston Marathon

It’s not only the oldest annual marathon in the world, held on the third Monday of April, it’s one of the most popular road races of any distance among runners and spectators alike. It’s the legendary Boston

Three Good Reasons to Tag Others in Tweets

Send to Kindle Years ago, before I was to deliver a farewell address at my last meeting as president of an industry trade group, a friend gave me some advice I remember to this day. Mention lots

How Over 100 Boston-Area Restaurants Use Twitter

You’ve probably heard of them. You may even have been to them. But do you follow them on Twitter? They are the over 100 different restaurants in the Boston area that you will find tweeting about eating

How I Use Twitter to Keep Up with the Weather

Over the years, I’ve created nearly 20 lists on Twitter, each of which you can see – and subscribe to – on my Twitter account here. I’ve put together a list of marketing, advertising and PR agencies,

The Red Sox Rock (Not Just on the Field, But on Twitter, Too)

I don’t just watch this team play baseball, I follow them on Twitter as well, where they share Red Sox news, information, statistics, fun facts and pleasantries.

How to Use TweetDeck to Schedule Tweets and Monitor What’s Important to You

I was happy and honored to speak recently at the New England Direct Marketing Association’s Marketing Technology Summit. Moderating a discussion on the “Tools and Technologies for Social Media Success,” I was fortunate to have Jamie Pappas, Director

10 Reasons Why People Engage with Brands on Twitter

Today, many marketers, brands and celebrities are using Twitter to engage with their customers, prospects and fans. Yet while some of them have already experienced tremendous success in this arena, others still haven’t found the sweet spot

Workshop: How to Use Twitter, LinkedIn and Facebook

Given how common it is today for businesses and brands to use social media, more people than ever not only want, but need to know the ins and outs of Twitter, LinkedIn, Facebook and the like. It’s