Category Archives: YouTube

Don’t Think Twice About Doing Video on Social Media

Andy Warhol was right when he said, “In the future, everyone will be world-famous for 15 minutes.” On second thought, maybe he was putting it too mildly. The future has arrived, and thanks to social media everyone

10 Types of Visuals to Boost Your Social Media Engagement

As a writer by trade, it’s not easy for me to utter these words, but I’m not going to lie: On social media, a picture is worth a thousand words. It’s true. Content may be king, but

If We’re Talking about Social Media, We’re Talking about a Revolution

Thanks to the crazy amount of time I spend talking to others about blogs, Twitter, Facebook, LinkedIn and the like, I’ve had plenty of opportunities to hear practically every reason in the book why some people still

A Few Words with Victoria Smith about Music, Social Media and More

She’s a prolific songwriter and an incredibly passionate vocalist, a self-proclaimed “rock chick” with a warm, hungry heart. She’s as bold as she is sensitive, as rugged as she is tender. She’s Victoria Smith, a smart, sassy

Presentation: 10 Ways to Succeed in Social Media

I’ve said it before and I’ll say it again… Social media isn’t rocket science, but it is a big departure for businesses, nonprofit organizations, brands and institutions that have been historically dependent on traditional methods of communicating

The Picture of New Marketing — Harvard Vanguard Medical Associates

I’ve been seeing the same physician in the same building in Wellesley for more than 20 years. And I’ve been happy — very happy — with the healthcare he and his colleagues have provided me with there

My Blog Post on Video Series: 10 Ways to Succeed as a Copywriter

If you’re a content creator like me, someone who goes to great lengths to share your own knowledge and opinions via social media, you know how important it is to get the most mileage out of your

Talking about Social Media at the Sudbury Social Tweetup

I was very happy to co-host — along with Phil Hollows — the eighth Sudbury Social Tweetup last week. Phil and I started this series of networking events for people who are interested in social media in

The Power of Social Media

Anyone who knows me knows how much I believe in the power of social media. Ever since I started blogging in 2004, I’ve been hooked on the public, open-ended dialogue that takes place online among those who