Category Archives: YouTube

If We’re Talking about Social Media, We’re Talking about a Revolution

Thanks to the crazy amount of time I spend talking to others about blogs, Twitter, Facebook, LinkedIn and the like, I’ve had plenty of opportunities to hear practically every reason in the book why some people still haven’t jumped on

A Few Words with Victoria Smith about Music, Social Media and More

She’s a prolific songwriter and an incredibly passionate vocalist, a self-proclaimed “rock chick” with a warm, hungry heart. She’s as bold as she is sensitive, as rugged as she is tender. She’s Victoria Smith, a smart, sassy musician who makes

Presentation: 10 Ways to Succeed in Social Media

I’ve said it before and I’ll say it again… Social media isn’t rocket science, but it is a big departure for businesses, nonprofit organizations, brands and institutions that have been historically dependent on traditional methods of communicating with their constituents.

The Picture of New Marketing — Harvard Vanguard Medical Associates

I’ve been seeing the same physician in the same building in Wellesley for more than 20 years. And I’ve been happy — very happy — with the healthcare he and his colleagues have provided me with there at Harvard Vanguard

My Blog Post on Video Series: 10 Ways to Succeed as a Copywriter

If you’re a content creator like me, someone who goes to great lengths to share your own knowledge and opinions via social media, you know how important it is to get the most mileage out of your original work. Frankly,

Talking about Social Media at the Sudbury Social Tweetup

I was very happy to co-host — along with Phil Hollows — the eighth Sudbury Social Tweetup last week. Phil and I started this series of networking events for people who are interested in social media in July of 2011,

The Power of Social Media

Anyone who knows me knows how much I believe in the power of social media. Ever since I started blogging in 2004, I’ve been hooked on the public, open-ended dialogue that takes place online among those who can appreciate the

50 Reasons Why People Use Social Media

Since I included a list of 50 reasons why people don’t use social media in my most recent post, I thought it only made sense to follow up with a similar list, only this time focusing on the opposing point

50 Reasons Why People Don’t Use Social Media

With more than 800 million users of Facebook, over 120 million people on LinkedIn and more than 200 million accounts on Twitter, you might say the tipping point’s been reached as far as social media usage goes. Yet despite such