Category Archives: YouTube

50 Reasons Why People Use Social Media

Since I included a list of 50 reasons why people don’t use social media in my most recent post, I thought it only made sense to follow up with a similar list, only this time focusing on

50 Reasons Why People Don’t Use Social Media

With more than 800 million users of Facebook, over 120 million people on LinkedIn and more than 200 million accounts on Twitter, you might say the tipping point’s been reached as far as social media usage goes.

Social Media: It’s Personal

Don’t tell me social media isn’t personal. Sure, it’s not the same thing as actually sitting down and talking to someone in person, face-to-face. But it’s often the next best thing. And in some cases, it’s the

10 Ways to Succeed in Social Media, Parts 1-10

10 Ways to Succeed in Social Media, Parts 1-10

If you’ve been reading my blog for a while, you already know about the  “10 Ways to Succeed in Social Media” series of posts I started writing on January 13 of this year and recently concluded on April 5. But what

Blog Post on Video: Don’t Just Scratch the Surface of Social Media

This “blog post on video” was recorded on May 1, 2010. It’s the video version of a post I wrote and published on February 23, 2010 called “10 Ways to Succeed in Social Media, Part Six,” which

My Upcoming Presentations on Social Media for NEDMA

Send to Kindle           It’s that time of year again. The New England Direct Marketing Association’s annual conference is just around the corner — May 12 and 13 at the LaCava Center at

10 Ways to Succeed in Social Media, Part Ten

10. Don’t take yourself too seriously. Your success in social media may be dependent in large measure on what you have to share with others, but how you come across – your online persona – is also

10 Ways to Succeed in Social Media, Part Nine

9. Measure the results of your activities. If you’re serious about using social media, not just in it for fun, then you need to measure the results of your online activities so you know where you stand. If

Blog Post on Video: The Importance of Content in Social Media

This “blog post on video” was recorded on March 20, 2010 in my own back yard in Sudbury, MA. It’s the video version of a post I wrote and published on January 27, 2010 called “10 Ways