Tag Archives: Advertising

Why Businesses and Brands Should Try Vine

Why Businesses and Brands Should Try Vine

Now that Twitter has released an Android version of Vine, there’s really no reason why anyone involved in marketing, advertising and social media shouldn’t at least experiment with this cool, new video-sharing app. Having debuted

Presentation: 10 Ways to Succeed as a Copywriter

Send to Kindle 10 Ways to Succeed as a Copywriter from Bob Cargill My first job out of graduate school many years ago was as a copywriter for RCA Direct Marketing in New York City.

Hashtags in Advertising and Marketing

Send to KindleThis post was initially published on BostInno on March 21, 2012. To read the original post there, click here.  Advertising and marketing pros know how important it is to engage their constituents and entice

10 Ways to Succeed as a Copywriter, Part Two

Send to Kindle2. Care deeply about results. While being able to exhibit a high degree of creativity may be important to the success of a copywriter, achieving the highest possible ROI is usually imperative, certainly in

10 Ways to Succeed as a Copywriter, Part One

Send to KindleMy first job out of graduate school many years ago was as a copywriter for RCA Direct Marketing in New York City. And the rest, as they say, has been history. Since that