Tag Archives: Twitter

What I Write about Social Media in 140 Characters or Less

Send to KindleI live and breathe social media. I blog about the subject. I give presentations about it. I help clients with it. And occasionally I write about it in 140 characters or less on

Lessons Learned from 10 Terrific Tweets

Send to KindleThere’s both an art and a science to writing for Twitter. To stand out from the crowd, you want to be creative and clever, but you also need to be smart and strategic

10 Ways Your Brand Can Stand Out on Twitter

Send to KindleWith over 241 million active users on Twitter, more and more brands are realizing that establishing a presence there is no longer an option. It’s a must. The good news is that it’s

Twitter Guide to Newspapers, Magazines, TV and Radio Stations in the Boston Area

Send to Kindle Okay, native Bostonians — and those of you, like me, who are truly, madly, deeply in love with this wicked cool city — step right up. This guide’s for you. Of course,

The Buzz on Twitter about the 2014 Boston Marathon

Send to KindleIt’s not only the oldest annual marathon in the world, held on the third Monday of April, it’s one of the most popular road races of any distance among runners and spectators alike.

Three Good Reasons to Tag Others in Tweets

Send to Kindle Years ago, before I was to deliver a farewell address at my last meeting as president of an industry trade group, a friend gave me some advice I remember to this day.

How Over 100 Boston-Area Restaurants Use Twitter

Send to KindleYou’ve probably heard of them. You may even have been to them. But do you follow them on Twitter? They are the over 100 different restaurants in the Boston area that you will

How I Use Twitter to Keep Up with the Weather

Send to KindleOver the years, I’ve created nearly 20 lists on Twitter, each of which you can see – and subscribe to – on my Twitter account here. I’ve put together a list of marketing,

How I Was Surprised and Delighted by Pretzel Crisps on Twitter

Send to Kindle Anyone in marketing knows what it means to surprise and delight your customers and prospects. It means to reach out to members of your target audience in an unexpected manner, providing them